JEUK is Mark Shaperkotter, Michiel van Abbe, Ronald van Vessem,

Jeuk, an 'illegal' participation, or maybe a better description would be 'outside of
the registered participations' of the Kunstvlaai. Without filling in any forms,
without occupying themselves with the administration that generally proceeds to the
actual participation, Jeuk installed their works in the public space of the
Kunstvlaai. Who pays a good look at the details around the buildings might notice
some ornaments that have recently been dedicated with the label 'art'. Next to some
ordinary, but also extra ordinary objects that attracted their gaze, Jeuk has put an
art information sign. The objects, normally overlooked, now come with a title and an
explanation. Whether the explanation makes sense is another discussion. In Jeuk's
own words; "The text is incomprehensible, but beautiful and basically just bullshit".
Very recently, December 2007, a group of 6 - an art director, a package designer,
a graffiti artist/graphic designer, a painter and 2 creative brains from the world
of advertisement Ð united in an art collective with the purpose to do exactly those
things that are impossible in the commissioned creative sector such as advertising.
The works of Jeuk are breaking the boundaries of politics, business restrictions
and commissions. That explains the name of the group; JEUK- tickle, itch. That is
their own criterion for what they produce, it has to tickle. With this,
the Kunstvlaai has another contribution that plays with and winks at the
sometimes pretentious world of art
BRON: kunstvlaai.nl

The Making Of...

JEUK presents REUK